Friday, September 7, 2007

The Lost Art of Customer Service

When you start your business having good customer service is what will set you apart from the rest, and is what will assure you of repeat business. In today's world of computerized robots and non-human menus, getting a real person on the other end of the phone is a breath of fresh air.

This is the beauty of our ceramic handprint business. Our business is personalized. It is my husband and myself. When a customer calls they talk to one or the other of us. This is very reassuring to them. If they have a particular question or concern, we are here to help them.

Our policy is simple: The customer comes first. We aim to please. We want all of our customers to be happy with Pawprints no matter what the cost. If we make a mistake on one their orders, we not only redo it, but, because time is money, we actually give them another ceramic handprint for free. This takes a potential problem, and creates a win-win situation for everyone! They in turn tell their friends and family how well they were treated by us, and we now have them as a happy customer for life.

This ceramic handprint business is a very personalized business to be in. We are dealing with babies, children, families and their pets! Our business is one whereby we have the opportunity to offer not only a life long treasured keepsake, but, we are also able to know our clients and their families for generations.

Repeat business is something we all want to build on. Being accountable to your clients and their needs will keep them coming back for years. In todays world, good old fashioned customer service is rare. By offering your clients personalized and genuine customer service, and letting them know how much you truly appreciate their business will keep them happy and coming back to you for generations.

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